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Marketing - Unit 5
BTEC Travel and Tourism Level 3 - Unit 5 - Marketing

P1, P2, M1
- Package deal
- • 2 items •
- P2, M1 - Marketing • Essay
- P1 - Marketing • Presentation
BTEC Travel and Tourism Level 3 - Unit 5 - Marketing

P1, P2, M1
P1 - Marketing
BTEC Travel and Tourism - Unit 5 - Marketing - P1

The evidence for P1 could be a report which briefly outlines the background and concepts of marketing
covering all the items listed in the content. The evidence will be broad and provide a basic outline to
demonstrate understanding of the terms within the content.
- Book & Paket-Deal
- Presentation
- • 20 pages •
BTEC Travel and Tourism - Unit 5 - Marketing - P1

The evidence for P1 could be a report which briefly outlines the background and concepts of marketing
covering all the items listed in the content. The evidence will be broad and provide a basic outline to
demonstrate understanding of the terms within the content.
Customer Service - Unit 4 - Distinction - All Criteria Achieved
BTEC Travel and Tourism Level 3 Customer Service Unit 4

P1, P2, P3, P4, P5, M1, M2, M3, D1, D2
- Package deal
- • 4 items •
- D1 - Customer Service • Essay
- P4, P5, M2, M3, D2 - Customer Service • Essay
- P1, P2, M1 - Customer Service • Essay
- P3 - Customer Service • Essay
BTEC Travel and Tourism Level 3 Customer Service Unit 4

P1, P2, P3, P4, P5, M1, M2, M3, D1, D2
The Cash Inflow, Outflow and Budget of a Business
The Cash Inflow, Outflow and Budget of a Business
- Other
- • 2 pages •
The Cash Inflow, Outflow and Budget of a Business
The Cash Inflow, Outflow and Budget of a Business
The Cash Inflow, Outflow and Budget of a Business
- Other
- • 2 pages •
The Cash Inflow, Outflow and Budget of a Business
P3 - Customer Service
BTEC Travel and Tourism - Unit 4 - Customer Service

P3

P3 asks learners to describe the skills required to meet the needs of customers in travel and tourism contexts.
Learners should cover communication skills, presentation, teamwork, business skills, selling skills and skills
needed to handle complaints. It is important that the descriptions relate to customer service skills in travel
and tourism contexts. A general description of customer service skills without relevant travel and tourism
ex...
- Package deal
- Essay
- • 5 pages •
BTEC Travel and Tourism - Unit 4 - Customer Service

P3

P3 asks learners to describe the skills required to meet the needs of customers in travel and tourism contexts.
Learners should cover communication skills, presentation, teamwork, business skills, selling skills and skills
needed to handle complaints. It is important that the descriptions relate to customer service skills in travel
and tourism contexts. A general description of customer service skills without relevant travel and tourism
ex...
P1, P2, M1 - Customer Service
BTEC Travel and Tourism - Unit 4 - Customer Service

P1, P2, M1 - Merit

The evidence for P1 must include an explanation of the importance of excellent customer service to the
organisations, to the customer and to the employee.Learners should explain the importance of excellent customer service, covering all items contained in
the content range following the italic sub-headings, ie customer service, importance to the organisation,
importance to the customer and importance to the employee. The ex...
- Package deal
- Essay
- • 12 pages •
BTEC Travel and Tourism - Unit 4 - Customer Service

P1, P2, M1 - Merit

The evidence for P1 must include an explanation of the importance of excellent customer service to the
organisations, to the customer and to the employee.Learners should explain the importance of excellent customer service, covering all items contained in
the content range following the italic sub-headings, ie customer service, importance to the organisation,
importance to the customer and importance to the employee. The ex...
P1 - Business of Travel and Tourism
BTEC Travel and Tourism Level 3 - The Business of Travel and Tourism - P1

For P1, learners should describe the travel and tourism business environment by providing a short description
of each item of range as follows: public sector; private sector; geographical, eg local, regional, national,
international, global; importance to international and UK economy, eg GDP, employment. For each type of
organisation listed in the content, including those in the brackets, learners should provide an examp...
- Book & Paket-Deal
- Presentation
- • 10 pages •
BTEC Travel and Tourism Level 3 - The Business of Travel and Tourism - P1

For P1, learners should describe the travel and tourism business environment by providing a short description
of each item of range as follows: public sector; private sector; geographical, eg local, regional, national,
international, global; importance to international and UK economy, eg GDP, employment. For each type of
organisation listed in the content, including those in the brackets, learners should provide an examp...
D1 - Customer Service
BTEC Travel and Tourism - Unit 4 - Customer Service

D1 - Recommendations - Distinction

For D1, learners need to recommend ways in which a selected organisation could better meet its specific
customer needs. Examples of improvements could be in the form of changes to products, new procedures to
improve speed and efficiency of service, enhanced company image.
The evidence for the above criteria could be presented as a written report or as a presentation with detailed
observation record and accom...
- Package deal
- Essay
- • 5 pages •
BTEC Travel and Tourism - Unit 4 - Customer Service

D1 - Recommendations - Distinction

For D1, learners need to recommend ways in which a selected organisation could better meet its specific
customer needs. Examples of improvements could be in the form of changes to products, new procedures to
improve speed and efficiency of service, enhanced company image.
The evidence for the above criteria could be presented as a written report or as a presentation with detailed
observation record and accom...
P2, M1 - Marketing
BTEC Travel and Tourism - Unit 5 - Marketing - P2, M1

The evidence for P2 will review the factors influencing marketing decisions as specified in the unit content.
The factors should be reviewed using examples from different travel and tourism organisations. The examples
should be both recent (within the last decade) and relevant, and learners should consider both positive and
negative factors.
For M1, learners should select a travel and tourism organisation and explain how factors have influen...
- Book & Paket-Deal
- Essay
- • 4 pages •
BTEC Travel and Tourism - Unit 5 - Marketing - P2, M1

The evidence for P2 will review the factors influencing marketing decisions as specified in the unit content.
The factors should be reviewed using examples from different travel and tourism organisations. The examples
should be both recent (within the last decade) and relevant, and learners should consider both positive and
negative factors.
For M1, learners should select a travel and tourism organisation and explain how factors have influen...
P1, P2, M1 - Unit 26 - Researching Current Issues in Travel and Tourism
P2 - Long-haul Travel Destinations
P4, M2, D2 - Long-haul Travel Destinations (Florida) - Unit 8
P4, M2, D1 - Visitor Attractions
Transfer Speech - Working as a Holiday Representative - Unit 15