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Marketing Communications - Marketing Communications: A European Perspective - Year 1
- Summary • 53 pages • 2020
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Summary Marketing Communications: A European Perspective by De Pelsmacker 6th edition; period 2, 2020.
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Marketing communication - a European perspective
- Summary • 38 pages • 2020
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A summary of the book
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Marketing Communications: A European Perspective (CH 3, 4, 7, 13)
- Summary • 19 pages • 2020
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This summary contains the compulsory chapters (3, 4, 7, & 13) of the book Marketing Communications: A European Perspective, sixth edition. This summary is written for the course Marketing Communication (Spring 2020) of the Master Marketing Management of Tilburg University.
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Hoorcolleges Marketing Communication
- Class notes • 40 pages • 2019
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Samenvatting van de hoorcolleges van het vak Marketing Communication. Hierbij zijn plaatjes en voorbeelden uit de colleges toegevoegd. Geschreven in het Engels met af en toe een Nederlandse vertaling. Geschikt voor eerstejaarsstudenten van de bachelor CIW en IBC en pre-masterstudenten van CIW en IBC.
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Summary Compulsory Chapters - Marketing Communication
- Summary • 27 pages • 2020
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This summary contains all information of the mandatory/relevant chapters of the book Marketing Communications: A European Perspective (6th edition), for the course ''Marketing Communication'' at Tilburg University. Note: This summary was created as preparation for the exam in Spring 2020! The chapters included are: 3, 4, 7 and 13.
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De Pelsmacker, P., Geuens, M., & Van den Bergh, J. (2017). Marketing communications: A European perspective. Used in IBC - Marketing Communication (excl. chapter 3-9-12 of the 5th edition)
- Summary • 24 pages • 2018
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Used in IBC - RU - Marketing Communication. Excluding chapter 3, 9 and 12 of the 5th edition.
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Introduction to Marketing Communications
- Summary • 3 pages • 2021
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Available in package deal
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Introduction
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Chapter 7 Marketing Communications
- Summary • 24 pages • 2021
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chapter 7
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Marketingcommunicatie Samenvatting Boek Kort
- Summary • 19 pages • 2021
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Korte samenvatting met alle onderwerpen voor tentamen.
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Marketing Communication summary
- Summary • 36 pages • 2020
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- $6.10
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Summary of the course Marketing Communication
1st year IBC, 2nd period
This is a summary of the book, the lecture slides, and the lecture notes
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