Unit-12-internet-marketing-in-business Study guides, Class notes & Summaries

MNB1601 - Business Management IB Multiple Choice (Questions & Answers). 1. OR Tambo International delivers a mass service because ________________. A) There is a fair amount of client contact B) Services are standardised to a certain extent C) The number of clients served is greater than with professional services D) The service is equipment orientated 2. Which one of the following is a characteristic of a service produced by a service provider suchasORTamboInternational ? A) Output kept in...

Question #1 (3 Points) You are the Test Manager working on a project developing a tourist information mobile application. The project recently switched to an agile process and test-driven development. Each development cycle lasts 15 days, with daily builds beginning at day 7. After day 10, no new features are allowed to be added. The development team is composed of very experienced team members, who are proud of their work, but not tolerant of the testing team. The requirements are written dow...

Chapter 1 Contemporary Marketing 1) The American Marketing Association’s updated definition of marketing is a process that identifies a need and then offers a means of satisfying that need. Answer: FALSE Diff: 2 Type: TF Page Ref: 4 Skill: Recall LO: 8 2) Organizations that concentrate on what they are capable of producing follow a marketing orientation. Answer: FALSE Diff: 2 Type: TF Page Ref: 6 Skill: Recall LO: 3 3) An organization that focuses on selling more...

Stage 03 - Market Feasibility Study Multiple Choice Questions 1. The first comprehensive plan you need in contemplating any new venture is called: A. A profit-loss statement B. A financial projection report C. A feasibility study D. A business plan If the feasibility study indicates that the business idea has potential, then you can proceed to write a business plan. Difficulty: Easy Learning Objective: 03-01 Explain what a feasibility study is and why you need one. Topic: 03-01 Technical...

The principal difference between variable costing and absorption costing centers on: a) whether variable manufacturing costs should be included as product costs b) whether fixed manufacturing costs should be included as product costs c) whether fixed manufacturing costs and fixed selling and administrative costs should be included as product costs d) none of these. B General Bikes is debating which marketing research options to employ. The traditional person-to-person methods...

Chapter 9 Chapter 9 ________ is defined as a contractual arrangement whereby one company makes a legally protected asset available to another company in exchange for some form of compensation. A. Foreign direct investment (FDI) B. Contract manufacturing C. Equity stake D. Joint venture E. Licensing E. Licensing One of the key advantages to licensing as a market-entry strategy is ____________________. A. the speed of diffusion of the new product or techno...

Marketing Research, 8e (Burns/Bush) Chapter 3 The Marketing Research Process & Defining the Problem and Research Objectives 1) The marketing research process contains multiple steps. The first step of the process is: A) Establishing the need for marketing research. B) Defining the problem. C) Establishing the research objectives. D) Determining methods of accessing data. Answer: A LO: 3:1: The steps of the marketing research process Diff: Moderate Classification: Application ...

Answered) CIPS L4M1 Scope and Influence of Procurement and Supply 2024 What is Procurement? Procurement is a STRATEGIC function of a business obtains something Tangible as goods or Intangible as services. Include Purchasing Inventory, Logistics, Supply, Waste Management Quality, Cost, Added Value What is Purchasing? Is the ACT of physically ordering and buying something. What is Supply? Is the INFRASTRUCTURE which ensures that products and services get from supplier to the customer. Wha...

BSM2601 Assignment 6 (ANSWERS) Semester 1 2023 100% TRUSTED workings, explanations and solutions. For assistance call or whatsapp us on +25477 954 0132 . What is MTN's response to the allegations of collaboration with the government in Eswatini? a. Denial of any involvement b. Political impartiality c. Support for opposition activists d. Subscription to political parties Clear my choice ◄ Assessment 5 Jump to... Lesson 1 ►  Dashboard / My courses / BSM2601-23-S1 / WELCOME TO MODULE BU...

Chapter 2 How Businesses Use Information Systems 1) Enrolling employees in benefits plans is a business process handled by the finance and accounting function. Answer: FALSE Diff: 2 Page Ref: 33 AACSB: Use of information technology CASE: Knowledge Objective: 2.1 2) Operational management is responsible for directing the day-to-day operations of the business and therefore needs transaction-level information. Answer: TRUE Diff: 1 Page Ref: 34 AACSB: Reflective thinking skills CASE: Kn...