Wonder
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Complete summary International Strategy of all articles, lecture slides and class notes
An extensive summary with all the information you need to pass the course!
- Summary
- • 31 pages •
An extensive summary with all the information you need to pass the course!
Short summary all articles Theories of International Management +lecture notes + slides.
Short summary all articles Theories of International Management lecture notes slides to pass your exam!
- Summary
- • 30 pages •
Short summary all articles Theories of International Management lecture notes slides to pass your exam!
Short summary all articles Theories of Marketing + lecture notes + slides + reading questions+
Summary of all the articles of Theories of Marketing 2018, Msc Business Admnistration. Pass your exam!
- Summary
- • 32 pages •
Summary of all the articles of Theories of Marketing 2018, Msc Business Admnistration. Pass your exam!
Marketing Management summary
summary articles lecture notes
- Summary
- • 48 pages •
summary articles lecture notes
Summary MRM2 week 2-6
sumarry lecture notes and exercises
- Summary
- • 27 pages •
sumarry lecture notes and exercises
Sumarry week 1-6 strategy and organisation
sumarry and lecture notes
- Summary
- • 55 pages •
sumarry and lecture notes
Marketing Management Summary 12 articles + theory lectures
All lectures the following articles: 1. The ultimate marketing machine 2. Marketing doctrine: a principle based approach to guiding marketing decision making in firms 3. The influence of business strategy on new product activity: the role of market orientation 4. To be or not to be price conscious 5. Using product and retail choice attributes for cross-national segmentation 6. Are multichannel customers really more valuable? The moderating role of product category characteristics 7. The unheal...
- Summary
- • 51 pages •
All lectures the following articles: 1. The ultimate marketing machine 2. Marketing doctrine: a principle based approach to guiding marketing decision making in firms 3. The influence of business strategy on new product activity: the role of market orientation 4. To be or not to be price conscious 5. Using product and retail choice attributes for cross-national segmentation 6. Are multichannel customers really more valuable? The moderating role of product category characteristics 7. The unheal...
Summary Designing and Managing the Supply Chain Concept Strategies and Case Studies
Written in English, chapter 1 -14 excl chapter 13.
- Book
- Summary
- • 19 pages •
Written in English, chapter 1 -14 excl chapter 13.
Summary Information Management
summary
- Summary
- • 18 pages •
finance for entrepreneurs
Summary Management
Short summary all articles Theories of Marketing + lecture notes + slides + reading questions+
Unfortunately no longer usable for academic year 2018/2019 due to the content box
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