Comm 148 ucla Study guides, Class notes & Summaries

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Comm 148 UCLA FINAL QUESTIONS WITH 100 % CORRECT ANSWERS | VERIFIED
  • Comm 148 UCLA FINAL QUESTIONS WITH 100 % CORRECT ANSWERS | VERIFIED

  • Exam (elaborations) • 11 pages • 2024
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  • Reach - represents the number of people, households, or businesses in a target audience exposed to a media vehicle or message schedule at least once during a given time period, which normally consists of four weeks frequency - The average number of times an individual, household, or business within a particular target market is exposed to a particular advertisement within a specified time period— again, usually four weeks cost per thousand (CPM) - the dollar cost of reaching 1,000 member...
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Comm 148 UCLA FINAL EXAM WITH COMPLETE SOLUTIONS.
  • Comm 148 UCLA FINAL EXAM WITH COMPLETE SOLUTIONS.

  • Exam (elaborations) • 8 pages • 2023
  • Comm 148 UCLA FINAL EXAM WITH COMPLETE SOLUTIONS.
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Comm 148 UCLA FINAL EXAM WITH VERIFIED ANSWERS
  • Comm 148 UCLA FINAL EXAM WITH VERIFIED ANSWERS

  • Exam (elaborations) • 9 pages • 2023
  • QUESTIONS AND ANSWERS
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