Comm 148 ucla Study guides, Class notes & Summaries
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Comm 148 UCLA FINAL QUESTIONS WITH 100 % CORRECT ANSWERS | VERIFIED
- Exam (elaborations) • 11 pages • 2024
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Reach - represents the number of people, households, or businesses in a target audience exposed 
to a media vehicle or message schedule at least once during a given time period, which normally 
consists of four weeks 
frequency - The average number of times an individual, household, or business within a particular 
target market is exposed to a particular advertisement within a specified time period— again, usually 
four weeks 
cost per thousand (CPM) - the dollar cost of reaching 1,000 member...
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Comm 148 UCLA FINAL EXAM WITH COMPLETE SOLUTIONS.
- Exam (elaborations) • 8 pages • 2023
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Comm 148 UCLA FINAL EXAM WITH COMPLETE SOLUTIONS.
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Comm 148 UCLA FINAL EXAM WITH VERIFIED ANSWERS
- Exam (elaborations) • 9 pages • 2023
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QUESTIONS AND ANSWERS
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UCLA Bundled Exams Questions With Complete Solutions (Graded A+) Guaranteed Success
- Package deal • 13 items • 2024
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UCLA Bundled Exams Questions With Complete Solutions (Graded A+) Guaranteed Success
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