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Oefenvragen CE8 HVA International marketingstrategies

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The value chain of Porter determines internal and external linkages. What do these linkages mean?

A. Internal linkages should be fluent External linkages affect the company in a negative way
B. Fluent linkages affect costs and profits in a positive way
C. Both linkages affect external companies you work with. You should make them as short as possible
D. Linkages connect each companies value chain. Efficient linkages shorten the total chains
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Flashcard information
Institution
Hogeschool van Amsterdam
Course
Commerciële Economie
Module
CE8 International Marketingstrategies
Language
en
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ce2jim
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