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MKT 6301 Air France Case Analysis - Group10
Exam (elaborations) • 9
pages
• 2021
Air France – Written Case Analysis

Background & Key Issues

Air France, which came into existence with the merger of five French airlines in 1933, seventyfive years later it had become one of the most efficient in the entire Europe. It was able to

provide largest number of connections within the shortest time span. It had also started its

flight to United States after World War II. In 2004, it conglomerated with the Netherland-based

KLM and created the SkyTeam global alliance. Hence, Air F...
MKT 6301 Air France Case Analysis - Group10
Last document update:
ago
Air France – Written Case Analysis

Background & Key Issues

Air France, which came into existence with the merger of five French airlines in 1933, seventyfive years later it had become one of the most efficient in the entire Europe. It was able to

provide largest number of connections within the shortest time span. It had also started its

flight to United States after World War II. In 2004, it conglomerated with the Netherland-based

KLM and created the SkyTeam global alliance. Hence, Air F...
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