BTEC Extended Diploma Level 3 Travel and Tourism - Unit 14 - Specialist Tourism
P1, P2, M1 - Achieved all criteria
The evidence produced for P1 must describe the different types and providers of specialist holidays. Learners
should include examples from all the types of specialist tourism given in the unit content, plus any new
emerging types of specialist tourism if appropriate. They should include named examples of the different types
of providers in the unit content, in relation to the different types of specialist tourism.
For P2, they should explain the changes in the market that have led to increased demand for specialist tourism
products, including socio-economic, self-actualisation, expectation of tailor-made holidays and high service
level, and trends. Examples include the introduction of charter flights, more leisure time post-government
legislation in 1999, increased paid holidays to four weeks per year, and corresponding changes in holidaying
habits from one summer holiday to inclusion of additional holidays/breaks (eg sun-lust to sun-plus).
To achieve M1, evidence should be analytical to show what the demands of the changing market are, and
how specialist tourism meets these demands. Links should be made between developments and specialist
tourism products, for example how the growing demand for activity holidays has resulted in an expansion of
provision of short activity breaks, which has been facilitated by the opening of new routes and flexible travel
options provided by the low cost airlines.
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