Summary
Marketing Summary Q1 Year 2 IBMS
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A summary of Marketing - Principles of Marketing, 7th European edition Philip Kotler, Gary Armstrong, Lloyd C. Harris, Nigel Piercy, ISBN: 978-1-292-09289-8 Chapters 1,2,8,9,10,11,12 and 15 This summary is written for Internation Business and Management Studies in Year 2 for Quater 1
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